he primary challenges here are cataloging the feedback and then ensuring it gets seen by the right people. Rather than expecting everyone to look at every piece of feedback, someone from the Customer Support team blitzes through all submitted feedback each week and makes sure it’s tagged for the appropriate features and products.
is gets automatically compiled into a summary which outlines the top requested features and areas for improvement that week, com
towards the top of our roadmap. This helps to focus discussions, and back up our intuition with some hard data. On top of this, we can go into the tool and dig in past the summary to see exactly what our users have been saying.
We encourage this behaviour with an automatic summary email each day outlining the previous day’s feedback, enabling people to quickly spot potential issues and tackle them early.