“This is a new breed of community-powered curation,” founder Mark Armstrong says. “We thought it was important to give the community new ways to share their own personal picks. We feature 3-5 story recommendations per day, and roughly 80 percent of them are generated by the community on the #longreads hashtag. And thousands of stories have been shared on #longreads over the past two years,” he continues.
“Everyone is a curator now — and just like we enjoy looking through at other people’s bookshelves when we go to their house, there’s something wonderful about getting a sense of a person’s personality through their #longreads #lists. We hope to feature these individual tastes and continue to serve as a discovery engine for great storytelling and outstanding curators,” Armstrong says.
Longreads has another feature they’re unveiling today as well: a subscription model. For $3 a month or $30 a year, users of the service will be able to get early access to new features while supporting the service they love. And if you subscribe for a year, you get a Longreads mug too. Armstrong is quick to note that these subscriptions are totally optional and the service will always remain free. This is just a way to help ensure the service is sustainable as well.