So how is Box performing in terms of sales? CEO and co-founder Aaron Levie says that Box tripled revenue in 2010, which he says was in the eight figure range, and he fully expects to double, triple or even quadruple that number this year. While the company is not yet cash flow positive, Levie says that Box is approaching that milestone.
Levie clearly has big ambitions for Box. First and foremost, Box.net wants to take on Microsoft Sharepoint, and has aggressively campaigned for existing Sharepoint users to switch to the company’s cheaper, simpler option. Levie says, “Box is positioned to redefine an industry, much as Salesforce.com has done for CRM and NetSuite for ERP…We want to bring Box’s cloud content management to businesses of all sizes, all over the world…”