My daily readings 11/08/2010

    • 记得早前在微博上有一条关于产品经理的微博流传甚广,被转发很多次,我是这样回复的:“我们只是:开发里面最懂UI的;运营里更注重用户的;战略中比老板更知道从细微着眼的;销售中比运营更了解产品的;比谁的权利都低但比谁都会运用权利的;产品做好了最容易被遗忘的那个小人物”。
    • 2、产品经理是个立足与产品有运营思维的人。之前我说,产品设计师都是自负的,他们思考问题的方式在于这个事情应该是什么样子而不是他现在是什么样子;工程师同学永远都会先考虑功能实现然后考虑是什么样子;而市场运营同学考虑问题在于老板给我的预算额度是一定,我怎么分配这些市场费用能够达到收益最大化。所以,产品经理同学就必须兼备以上的思维,在做某个决定的时候同时“人格分裂”的从这三个方面考虑一遍。
    • 3、产品经理要在团队中扮演寻找满意解的角色,而不是最优解的角色。如上图所示,产品设计、市场运营、工程技术3个部门关注的产品的点是存在重叠的,而产品经理就是去发现这个重叠的部分并很好的利用这个重叠的人

    • 按,前天参与了一次Podcast的录音座谈节目,其中聊到如何推进团队的执行力,略有心得分享,整理以记之:

      1、产品经理首要确定的工作原则:战略决策产品,产品驱动开发;

    • 1、产品经理首要确定的工作原则:战略决策产品,产品驱动开发;
    • 2、结合实际情况,设计可执行的工作流程,明确各职能环节的工作成果输出(原型/界面设计,需求文档/思维导图或流程图);
    • P线:产品管理,产品设计,界面设计,交互设计,及其它
      T线:项目管理,技术架构,技术Leader,开发人员(前端,页面,后端,服务端,数据端,运维等)
    • 3、尽可能的明确可度量的工作成果标准,由P线经理提供需求要点纲要,表明要做到什么,不用做到什么,T线经理根据需求与相关人员共同设定工作目标和标准;
    • My feeling is that it’s a solid product that is building a well defined social network around photo sharing. The fad element is the effects that can be applied to the photos. The novelty of these will wear off. Whether Instagram is a fad or not depends on whether or not it can survive the death of this novelty
      • At first blush it would seem that people share because the cultures within social networks reward people who share a lot. The more you share: 
        • the more followers you get
        • the more people influence you gain
    • Brags – These are tweets, status messages or even photos that broadcast how awesome, smart, hard working, and sexy you are.  “Look at me, I’m doing something awesome right now.” Brag shares are an extension of the public face humans have always created to communicate to other people “this is who I want you to think I am.”
       
      Complaints  Complaining is one of the easiest ways for strangers to bond. Next time you want to talk to a stranger, complain about something. It’s an amazingly effective ice-breaker because misery loves company.

      Reaching Out  These messages are ones in which we look to our network for comfort. Rather than praying to a silent God, we can send our hopes, fears and sorrows out to multiple layers of friends and acquaintances who respond with support, encouragement, and condolences, practical advice. 

      Very simply, we never want to feel like we’re all alone in the world and so we share in the hopes that someone will respond

      • To shape how others perceive them.
      • To maintain and grow relationships.
      • To share content that others might find valuable.
      • To source information.

Posted from Diigo. The rest of my favorite links are here.

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